Frequently Asked Questions

The fastest path is to convert the people who already know you — your foot traffic, your event crowd, your social followers — into contacts you can actually reach. We run a giveaway for your business, capture the name, email and phone number of every local who wanted your offer, and follow up on your behalf until they book or buy. You get a list of real prospects, not just more views. Setup takes days, not months, and the follow-up starts immediately.

In-store and event visitors are your warmest audience, but most walk out without leaving any way to reach them again. We fix that: visitors enter a giveaway on the spot, you collect their contact details in exchange for a prize or offer, and then we follow up until they come back and spend. It works for restaurants, cafes, retail, gyms, salons, clinics — any business with a physical space or a community around it.

Followers are a rented audience — the platforms now show a single organic post to only about 1 to 4 percent of the people who follow you (Facebook organic reach sits near 1.4 to 2.6 percent, Instagram around 4 percent). So most of your followers never even see your posts, let alone buy. We turn that rented reach into something you own: a giveaway converts followers into a list of names, emails and phone numbers you can contact directly, any time, without an algorithm in the way — and we run the follow-up until they book.

Attention isn't the same as a customer. The gap is almost always follow-up: someone shows interest once, you have no way to reach them again, and they forget. We close that gap by capturing their contact details the moment they're interested, then following up until they act. Selling to someone who already knows you succeeds 60 to 70 percent of the time; selling to a cold stranger, only 5 to 20 percent (Marketing Metrics). Owning the contact is what moves interest into sales.

Both show up — that's the honest truth about giveaways. Prize-hunters enter alongside genuine prospects. The difference is what happens next: we run structured follow-up that separates the two, nurturing real buyers toward a booking and filtering out the rest. A giveaway is one of the highest-converting ways to collect contacts (contest pages convert far above ordinary sign-up forms), and the follow-up is what turns those contacts into paying customers rather than a pile of email addresses.

Customers hand over their details willingly in exchange for a prize or offer — that's consented, first-party data, which is exactly the kind Australian privacy rules favour as third-party tracking disappears. Every entry is opt-in, the data is yours, and it's stored securely and never sold or shared with competitors. That owned email-and-phone list is an asset you keep and can market to long after the campaign ends.

It's the highest-return marketing channel there is. Email marketing returns about 36 dollars for every 1 dollar spent (Litmus, State of Email), and text messages are opened roughly 98 percent of the time — far above any social post. A list of local customers who opted in and gave you their email and phone number is something you own outright and can sell to again and again. That's why the whole point of a campaign is the list it leaves you with.

You don't touch the ads, the creative, the setup or the follow-up — we absorb all of it. You tell us the offer; we run the giveaway, capture the leads, and follow up until they book. You get the customers and the contact list without learning a single tool or logging into an ad platform. If you'd rather run your own ads too, the contact list we build makes them cheaper and more effective, because you're marketing to people who already raised their hand.

If you have a physical location, a stall at markets or expos, or an online community you can point to an offer, it fits. It works across restaurants and cafes, retail, beauty and salons, gyms and studios, clinics, tradies with a local following, and event and activation businesses. The common thread is a warm audience you haven't captured yet — if that's you, this turns that audience into contactable, followed-up prospects.

The outcome itself: a list of real local prospects — names, emails and phone numbers of people who wanted your offer — plus the follow-up that turns them into bookings, and a report of what the campaign delivered. You keep the contact list as an owned marketing asset. You don't get a tool to operate or a dashboard to learn; you get the result delivered, and the option to run it again next month.

We've run campaigns as a partner to major Australian events including the Royal Melbourne Show and Marvel Stadium, alongside businesses across many industries. The proof for your business is the campaign itself: you see the actual list of prospects and the bookings that follow, in your hands, before you decide whether to run it again. The evidence is the delivered outcome, not a promise.

Because you don't own your social audience — the platform does, and it decides who sees you. Organic reach has collapsed to a low single-digit percentage of your followers, and paid reach costs more every year. An owned email-and-phone list reaches your customers directly, isn't subject to an algorithm, and keeps working as third-party tracking and cookies disappear. Retaining and re-selling to existing customers is also far cheaper than chasing new ones — a 5 percent lift in repeat customers can raise profits by 25 to 95 percent (Bain & Company).

Pricing is built around the outcome, not a subscription you have to figure out — you can see current campaign options and pricing on our Pricing page. Because you're paying for a delivered list of local prospects and the follow-up that converts them, the value is tied to what the campaign produces for you, not to software seats or setup fees.

You don't set anything up — that's the point. Tell us your offer and the prize you want to give away, and we handle the giveaway, the contact capture, the branding and the follow-up. If you'd like help shaping the offer to pull the most local prospects, our team plans it with you. You stay in your business; we run the campaign and hand you the results. Reach us at support@tonzadeals.com.